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MSU to shoot video to entice NBC's Roker to visit campus

Staff report

MURRAY -- Murray State University students, faculty, staff, alumni and community members are invited to show their school spirit Tuesday afternoon in an effort to host "Today Show" weatherman Al Roker during his upcoming cross-country tour.

Students from the journalism and mass communications department and The Murray State News will host a one-minute promotional video that spotlights why Roker should visit Racer Nation. Staff from Digital Media Services will shoot the video at 2:30 p.m. Tuesday in the Quad. People who wish to participate are asked to wear blue and gold Racer gear.

Roker's tour will be dubbed Rokerthon 3. Schools that wish to win a visit from Roker must shoot a one-minute video that spotlights the school spirit and a proposal to break a Guinness World Record. As a tie in to the tradition of the Shoe Tree, the proposal plans to ask people to donate a pair of shoes to set the record for the most shoes donated at a single event. The shoes would be donated to local charities as well as to Soles4Souls, a Nashville, Tennessee, nonprofit that creates sustainable jobs and provides relief through the distribution of shoes and clothing around the world.

Stephanie Elder Anderson, journalism instructor, and Leigh Wright, assistant professor of journalism, are coordinating the video shoot.

Students involved with the video are Abby Siegel, senior from Louisville, as the scriptwriter; Emily Hancock, sophomore from Bumpus Mills, Tennessee, and John Morris, senior from Nashville, Tennessee, as the on-air talent; and Lauren Campbell, sophomore from Owensboro, and Ashley Traylor, sophomore from Birmingham, Alabama, as the social media coordinators.

The mission of Rokerthon 3: Storming Into The Madness is to travel to college campuses around the country to break world records with Roker and the help of college students. Colleges must submit entries by Feb. 24. No date has been selected for Roker to decide which colleges will win.

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